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  • Writer's pictureElena

"OMG are you in my head??" -Your ideal client.⠀


Getting inside your ideal client's head is the most important way to attract them. If they know that you relate to them and understand them, it automatically puts the idea in their heads that you know how to help them as well!⠀

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How do we become mind readers? 🔮⠀

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Simple! Ace these two ways to connect, and the leads will start pouring in👇🏻⠀

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1️⃣Find their pain points⠀

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What is your ICA struggling with the most right now? What keeps them up at night? What is one thing that if solved, would make all their problems go away?⠀

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2️⃣Find their pleasure points⠀

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What does your ICA want to achieve? What is their biggest wish? Financial freedom? Being their own boss? What would be the ultimate fulfilled happiness?⠀

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Now, there are many ways to find these things out! Here are a few:⠀

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👉🏻Story polls, direct questions in DMs, facebook group polls, website surveys, etc.⠀

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But now that we have this info, what's next?⠀

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You want to tailor your content to speak directly to them! Use language and phrases they would use themselves, talk about the daily struggle, use 'imagine if..' headlines, and your potential clients will feel heard, understood, and will automatically want to message you to see how you can help them!⠀

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